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music festival identity
M3F FEST
This rebrand was centered around this "moth to a flame" idea. The moth mascot represents the feeling of being fixated upon a musical performance during a festival and also staying up all night at said festival. The green is lively and energetic, both being used across type and image details. Speed, movement, and energy alongside the strong grids of brutalism work together to create a flow between ideas of nature and technology.









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